Wednesday, February 18, 2009

Twitter - the future of downtown tourism?

Have you ever found yourself in a new city or neighborhood in search of a bite to eat or an off the beaten path store or coffee shop? Do you sometimes find it hard to avoid the known (i.e. Starbucks) for the unknown and perhaps difficult to find (i.e. the quaint neighborhood coffee shop).

Portland, OR is one of the first cities to begin to harness Twitter - a relatively new technological tool (to most of us at least) in a way that supports its tourism efforts. Twitter is sort of like an email list-serve that you can access from your phone. If you find yourself visiting Portland, for example, you could, using Twitter, easily ask questions about where to go and what to do by texting from your cell phone. Answers would be provided immediately from the staff of Travel Portland. Could this be an effective tool for downtown districts hoping to connect shoppers with retail stores in real time? Check it out for yourself...

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