Tuesday, May 31, 2016

Retailer Spotlight of the Month: Pio Pio

Pio Pio is a NYC based chain-let of Peruvian food specialized in Pollo a La Brasa (Rotisserie Chicken). With locations throughout Queens, Brooklyn, Bronx and Manhattan, Pio Pio restaurants have a modern and contemporary design, and lively atmosphere.

Price Point: Affordable

Target Market: Patrons looking for authentic Peruvian food and environment

History: First opened in 1994 in Rego Park, Queens, it has since expanded with four locations in Manhattan, three in Queens, one in Brooklyn, and one in the Bronx. Certain locations have expanded their menu beyond their hallmark rotisserie chicken & famous green sauce, rice & beans, avocado salad, plantains, and sangria to include Chinese-Peruvian stir fry, fresh fish, an array of ceviches, and fresh juice pisco cocktails.

Expansion Plans: With nine successful locations it is likely that they could expand.

Site Requirements: 2,500 square feet

Contact Info:  
84-02 Northern Blvd
Queens, NY 11372
718-803-7392 (for corporate representative dial extension 0)

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